Prime Video Announces Premiere Date and Reveals Key Art for Hot Potato: The Story of The Wiggles

The feature-length documentary celebrates the evolution and enduring cultural impact of the most successful children’s act of all time

Hot Potato: The Story of The Wiggles launches October 24 on Prime Video globally, in more than 240 countries and territories

SYDNEY—August 29, 2023—Today, Prime Video announced that Hot Potato: The Story of The Wiggles will launch globally on Tuesday, October 24, in more than 240 countries and territories. The highly anticipated Australian Original documentary celebrates icons in entertainment The Wiggles, their enduring global success, and cultural impact spanning more than 30 years. Hot Potato: The Story of The Wiggles becomes the latest addition to the Prime membership. Prime members in Australia enjoy savings, convenience, and entertainment, all in a single membership.

This is the improbable story of The Wiggles, four friends who recorded a one-off album of children’s music in the early ‘90s and changed the global music industry forever. Recognisable by their blue, red, yellow, and purple skivvies, Anthony Field, Murray Cook, Greg Page, and Jeff Fatt become an unlikely music phenomenon, equipped with early childhood teaching fundamentals and a dose of self-belief. Surmounting numerous rejections from industry producers, The Wiggles take their career into their own hands and become the most successful children’s act of all time.

“No other children’s act has come close to emulating the same global success and impact of The Wiggles,” said Tyler Bern, head of content, Prime Video Australia, New Zealand, and Canada. “This film brilliantly encapsulates the phenomenon that is The Wiggles and is a celebration of their lasting legacy as they continue to bring joy and music to people all over the world. The definitive story of a band that is beloved by millions, Hot Potato: The Story of The Wiggles is a never-before-seen look at their rise, and the challenges they’ve overcome throughout the years. We know our customers will enjoy the hit of nostalgia it brings.”

“At first glance, the notion of preschool teachers selling out Madison Square Garden is downright absurd,” said director Sally Aitken. “What a phenomenal story for a director to unpack: How did a group of teachers become like The Beatles for preschoolers? I have been entertained and moved in making this film, discovering an amazing journey of self-belief and the power of purpose. The Wiggles’ story comes with heartache and joy, reinvention, and the wisdom of children. So grab your tissues and your smiles, because with intimate interviews and unique, behind-the-scenes moments, I hope you see the individuals behind the iconic sweaters; musicians and artists driven by genuine passion, resilience, reinvention, and joy.”

Hot Potato: The Story of The Wiggles is a backstage pass to one of the world’s greatest entertainment stories, and features decades of personal archive footage and intimate access to their sold-out shows. It’s the story of a life of music, friendship, joy, and the enduring power of the child in all of us.

An Australian Original documentary, Hot Potato: The Story of The Wiggles is written and directed by Emmy-nominated director Sally Aitken, and produced by Dark Doris, Frog Productions, and SAM Content for Amazon Studios, with major production investment from Screen Australia in association with Screen NSW. Post, digital and visual effects supported by Screen NSW. Developed with assistance of Screen Australia and Screen NSW. The producers are Aline Jacques, Daniel Story, Cass Avery, Aitken, Fraser Grut, Kate Chiodo, and Luke Field.

Hot Potato: The Story of The Wiggles will have its world premiere at SXSW Sydney in October.

 

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